


Thirty years of proven business development, client engagement and strategic branding and communications experience in the legal industry, including for two AmLaw 100 firms, an AmLaw 25 global firm and a leading Washington, DC boutique. Recognized for the ability to effectively translate a firm’s value proposition into results-oriented initiatives that strengthen client relationships, grow revenue, and enhance brand recognition. Known for being highly collaborative, innovative, a change agent, and a data-driven strategist. Committed to excellence and skilled at connecting the dots and delivering creative solutions.



Based in Washington, DC, Chris is a seasoned marketing and business development practitioner with more than 25 years' experience in professional services including top tier global roles in the legal and accounting sectors. He works at Board/Management Committee level with the leadership of the firm on major marketing and business development issues including client feedback, client engagement and development, strategic market and brand positioning and development, profile raising and challenging reputation management, internal communications and employee engagement, and delivery of complex and challenging marketing projects.He has led and managed large teams on a worldwide basis across the full range of professional services marketing disciplines.Chris is a strong strategic thinker and practical deliverer. His work takes him across the full range of strategy and marketing activities. This was recognized when shortlisted as marketing director of the year at InBrief magazine’s annual law firm marketing awards.For many years Chris chaired the UK's Professional Services Marketing Group, the representative body for marketing practitioners from accounting, legal, consulting, actuaries, and property and other professional advisers.He has been a regular speaker at conferences, focused mainly on crisis management issues.



Do you need to amp up your marketing efforts? Are you getting the performance you desire from campaigns and content marketing? Are you looking for support to elevate your career?I'm a seasoned marketing leader and Fractional CMO with over 25 years of experience helping organizations develop authentic brands, drive revenue growth, and optimize marketing strategies. As the Founder and Chief Marketing Strategist at Amped Up Marketing, I partner with businesses to refine their positioning, implement high-impact marketing programs, and create scalable lead generation strategies.My experience spans nonprofits, professional services, legal, finance, and technology, with a proven track record in both B2B and B2C environments. I have a strategic, results-driven approach—rooted in collaboration, transparency, and execution, that has elevated brands and transformed the function of marketing for a diverse range of organizations.As a speaker and a coach, I share insights nationally at conferences, workshops, events, and trainings on marketing strategy, professional development, leadership, and organizational change. I also love mentoring executives and professionals looking to grow their careers.Whether you need an assessment of current state, are looking to launch something new, or need to elevate your current marketing efforts to drive results, I'd love to discuss your goals.



Experienced Sr. Business Development Manager with a demonstrated history of working with attorneys in the regulatory industry. Graduated from UNC-Chapel Hill with a B.A. Journalism and Mass Communication, with a focus in Strategic Communication, and a minor in English Comparative Literature.Experienced Sr. Business Development Manager with a demonstrated history of working with attorneys in the regulatory industry. Graduated from UNC-Chapel Hill with a B.A. Journalism and Mass Communication, with a focus in Strategic Communication, and a minor in English Comparative Literature.



I’ve spent the last 13+ years helping law firms grow, from building new business development platforms and launching cross-practice initiatives, to guiding attorneys through complex market shifts with clarity and strategy. I’ve worked inside some of the most respected firms in the legal industry, including Hogan Lovells, Foley & Lardner, and Ballard Spahr, leading national and international teams, shaping BD strategies across corporate and regulatory practices, and building programs that drive meaningful growth.My background is grounded in business and communication, with an MBA and a Master’s in Negotiation and Dispute Resolution. But what sets me apart is how I connect strategy to people: creating space for new ideas, building strong teams, and helping lawyers move from intent to action. I’ve developed platforms around geopolitical risk, racial justice, and family office services, each rooted in identifying opportunity, building trust, and driving results. I’m also deeply invested in mentoring, equity, and building cultures that support collaboration and growth.



Jason Levin founded Ready, Set, Launch, LLC® after a career in brand management at Unilever, consulting at Accenture and KPMG France and law firm sales at Vault.com. In 2022, Jason published wrote Relationships to Infinity: The Art and Science of Keeping in Touch. His interactive seminars, retreats and coaching empower law firm partners and counsel to grow their legal practice. Jason is a coach with the Association of Corporate Counsel and a frequent speaker for the Leadership Council on Legal Diversity (LCLD) and Legal Marketing Association (LMA). Jason has appeared on 30+ TV segments providing insights on business and career development. Jason lives in Washington, DC, with his wonderful red-headed wife and two active red-headed sons. Jason and his wife, Lori Mihalich-Levin, co-host the Parents at Work Podcast.



With nearly 20 years of helping lawyers raise their profiles and build business, I have gained tremendous insights on how to communicate the value proposition of hiring sophisticated legal counsel. I help lawyers and other seller/doers establish, maintain and grow client relationships through strategic marketing activities and business development initiatives, all the while being mindful of limited time and resources inherent to busy practices. During my time in the legal industry, I have been immersed in a broad range of practices, from mergers & acquisitions, government investigations, litigation to private client services. I have substantial experience with targeted client outreach and the elements inherent to successful client service teams. I also have a keen interest in the client journey and lead efforts related to social media engagement. Some would say that I have a unique ability to build relationships as well as superior process and project management skills. But, my true passion is connecting people and helping them realize their goals.



Lori K. Mihalich-Levin, Esq., believes in empowering working parents. She is the CEO and Founder of Mindful Return, a program that guides new parents through the transition back to work after maternity and paternity leave. More than 90 companies currently offer their employees her 4-week online program as a parental leave benefit. Lori is also the author of the book Back to Work After Baby: How to Plan and Navigate a Mindful Return from Maternity Leave, and is co-host of the Parents at Work Podcast. She is mama to two wonderful red-headed boys and is a lawyer in private practice. Her thought leadership has been featured in publications including Forbes, The Washington Post, New York Times Parenting, Thrive Global, and The Huffington Post. Lori founded a boutique law firm, The GME Group, PLLC, where she counsels hospitals, health systems, and academic medical centers on Medicare graduate medical education (GME) payment issues.She holds a law degree from the Georgetown University Law Center and completed her undergraduate studies at Princeton University’s Woodrow Wilson School of Public and International Affairs. She can be reached at lori@mindfulreturn.com and lori@thegmegroup.com.Lori K. Mihalich-Levin, Esq., believes in empowering working parents. She is the CEO and Founder of Mindful Return, a program that guides new parents through the transition back to work after maternity and paternity leave. More than 90 companies currently offer their employees her 4-week online program as a parental leave benefit. Lori is also the author of the book Back to Work After Baby: How to Plan and Navigate a Mindful Return from Maternity Leave, and is co-host of the Parents at Work Podcast. She is mama to two wonderful red-headed boys and is a lawyer in private practice. Her thought leadership has been featured in publications including Forbes, The Washington Post, New York Times Parenting, Thrive Global, and The Huffington Post. Lori founded a boutique law firm, The GME Group, PLLC, where she counsels hospitals, health systems, and academic medical centers on Medicare graduate medical education (GME) payment issues.She holds a law degree from the Georgetown University Law Center and completed her undergraduate studies at Princeton University’s Woodrow Wilson School of Public and International Affairs. She can be reached at lori@mindfulreturn.com and lori@thegmegroup.com.



As an experienced marketing and business development professional, I am passionate about cultivating and nurturing relationships and delivering excellent service and value to both internal and external clients. I am at my best when I am working closely with others to help them achieve their goals -- whether they strive to expand their network, climb towards leadership opportunities, obtain a coveted award, secure a new engagement, or solidify a healthy, long-term partnership between our firm and its in-house counsel counterparts. I measure my success by the success of those around me.



Dharma is the Founder and Chief Creative Officer of Contrast & Co., an award-winning brand strategy and communications agency determined to build the most strikingly different brand experiences anywhere. Founded in 2015 and featured as one of AdWeek’s 100 fastest-growing agencies, Dharma’s team at Contrast has designed revolutionary brands for everyone from global consulting powerhouses to hip-hop fashion icons to non-profits nestled deeply in the heart of the Himalayas.
With over two decades of experience, Dharma is a seasoned creative leader who has consistently challenged conventions and uncovered untapped potential in branding and design. His career spans an impressive array of roles, including designer, developer, information architect, user experience lead, and Vice President + Creative Director for three of DC’s top brand and digital agencies. Across hundreds of projects, he has shaped both physical and digital experiences, elevated brands, and inspired teams with his endless passion and inventive spirit.



An experienced and collaborative business development and marketing professional with a strong background in government relations and regulatory legal practices. More than 20 years focused in the legal and government relations marketing industry advising firms, including AmLaw 100 and top lobbying firms, in a variety of industry areas.I team with practices and individual government relations professionals and lawyers on strategic planning, client targeting, budgets and financial reporting, proposals, marketing content, events, and profile raising. Before entering the legal marketing industry, I worked for 12 years at nonprofit associations in the areas of marketing and communications.An experienced and collaborative business development and marketing professional with a strong background in government relations and regulatory legal practices. More than 20 years focused in the legal and government relations marketing industry advising firms, including AmLaw 100 and top lobbying firms, in a variety of industry areas.I team with practices and individual government relations professionals and lawyers on strategic planning, client targeting, budgets and financial reporting, proposals, marketing content, events, and profile raising. Before entering the legal marketing industry, I worked for 12 years at nonprofit associations in the areas of marketing and communications.



As the Director of Branding and Communications, I lead the strategy, implementation, and execution of firmwide external and internal communications, and special projects. These efforts include public relations; website; social media; email marketing; content creation; brand management; and campaigns.



Lisa is a senior marketing strategist passionate about helping firms develop and execute comprehensive marketing and business development programs that drive results, increase profitability and create a differentiated service in the market. With three decades of experience, she specializes in creating client experience programs and leveraging data insights to strengthen relationships and fuel growth. She was inducted into the Legal Marketing Association (LMA) Hall of Fame in 2017, served as the organization's president, and was recently selected as a Fellow of the College of Law Practice Management in 2025.



Robb Stout is a strategic marketing and communications executive with over 20 years of experience leading brand strategy, content campaigns and business development for global professional services firms. He began his career in graphic design and creative direction, experiences that continue to inform his approach to building distinctive, strategically grounded brands.
At Orrick, Robb leads strategic initiatives in business development transformation and brand integration, including efforts following the firm’s acquisition of Buckley LLP. His work helped shape a unified voice post-merger and extended to the creation and stewardship of high-impact content platforms such as the ConFi Today conference series, InfoBytes blog and newsletter, and the RegFi podcast — initiatives that contributed to consecutive #1 rankings for financial services content on JD Supra.
Robb previously held senior marketing leadership roles at Promontory Financial Group, founded an award-winning creative services consultancy, and began his legal marketing career as the first in-house designer at Hogan & Hartson. He is passionate about elevating brand storytelling, turning strategy into execution, and leading cross-functional teams to bring bold ideas to life.



With a background in digital marketing and business development, I'm a meticulous corporate strategist. At Hogan Lovells, I'm utilizing my skillset to create robust business campaigns and pitches to ensure the continuous financial growth of the International Trade, Antitrust, and Government Relations practice areas. During my time at The New York Times, I thrived with my contributions in sales planning coordination, where I managed multi-million dollar proposals within the entertainment industry, which led to some of the largest marketing campaigns of 2023.My journey at ArentFox Schiff LLP bolstered my passion for corporate marketing and business development. As a Project Assistant, I gained invaluable experience in strategic problem solving for multi-faceted projects across several industries. The capabilities needed to succeed in these roles were all learned during my time at New York University, where I double majored in International Relations and East Asian Studies.



An innovative strategist with a passion for digital transformation, Michelle Woodyear brings over two decades of experience in legal marketing technology and business development to the Mount Insights consulting team.
Michelle's expertise spans software development, data science, marketing technology, content strategy, and social selling. She combines business acumen with deep understanding of how to leverage technology to drive revenue growth. A certified Six Sigma Black Belt and seasoned project manager, she combines analytical rigor with creative problem-solving to tackle the legal industry's most pressing challenges. Her track record includes building industry-leading digital marketing teams and developing innovative solutions that deliver measurable results.
Prior to launching Mount Insights, Michelle worked in-house as Director of Digital Marketing at Covington and as Digital Marketing Manager at Orrick. She also worked on the vendor side at LexisNexis as a Client Advisor, helping AM Law 100 firms deploy and maximize their ERM and CRM systems.
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